- This Week's Tip
- Short Attention Span Sales Tip Archives
- by Bill Farquharson
Short Attention Span Sales Tips
New Sales Tips by Bill Farquharson released every Monday. Search by topic below or read this week’s tip now.

How to Make a Lifelong Client
You make a sale. Next comes gratitude, perhaps a message to the new client about what else you do, followed by a little celebration and you move on to the next sale. Taking a different path can make that new customer a client for life. Hear how, in this week’s Short Attention Span Sales Tip by Bill Farquharson.

Please make this sales call
Print is everywhere. So are print opportunities. From the beach to the mailbox, Bill Farquharson sees a chance for someone to make a profitable sale. Just follow his advice in this week’s Short Attention Span Sales Tip.

A Sales Sunrise
How was your selling day yesterday? Did you crush it or were you crushed? Regardless of the answer, this week’s Short Attention Span Sales Tip has the same advice for you and it comes from a beach in South Carolina.

How to Look Incompetent
You wouldn’t think something like an outgoing voicemail message would kill a potential sale, but it can AND YOU WILL NEVER KNOW ABOUT IT…unless you are smart enough to listen to Bill Farquharson’s Short Attention Span Sales Tip.

5 Steps to Better Presentations & Sales Calls
Giving a live presentation is a lot like making a sales call. So, in this week’s Short Attention Span Sales Tip, Bill Farquharson has a few suggestions for knocking it out of the park.

Advice Worth Repeating
You’ve heard the advice once, but it was so good, Bill’s going to say it again just to make sure you not only hear it, but apply it. Check out this week’s Short Attention Span Sales Tip.

The Fun Part of Sales
The best part of sales isn’t the victory, landing a big fish, or finally getting an appointment with a coveted Buyer, it’s something entirely different and completely unexpected…and it’s what Bill Farquharson is talking about in this week’s Short Attention Span Sales Tip.

Important Non-Sales Actions
As difficult as the go-go pace of sales can be, to stop and analyze can be just as difficult, but just as valuable and just as important. In this week’s Short Attention Span Sales Tip, Bill Farquharson provides a list of non-selling actions to take that will make augment your selling actions.

The Opportunity Filter
The phone rings on a busy day. It’s a potential new account talking about an order. You drop everything to accommodate…don’t you? How do you know when to pursue and when to pass? In this week’s Short Attention Span Sales Tip, Bill Farquharson provides a method for deciding.
We might not want your business
The outgoing voicemail message for a print company in Texas was long…very long…very, very long…and Bill Farquharson waited and waited and waited, all while thinking, “Geesch, this guy must not want the business.” Turns out, well, read it for yourself in this week’s Short Attention Span Sales Tip.
A Sales Sign
Prospecting is a lot like exercising. All that work feels fruitless, until…And that is a lesson Bill Farquharson took from a month of sweating at the gym. You’ll have a new goal and tighter abs after this week’s Short Attention Span Sales Tip.
A Secondary Sales Goal
Go ahead and make those sales goals, but without the second goal from Bill Farquharson’s Short Attention Span Sales Tip, don’t expect it to work.
A Killer Sales Assumption
How do you react when a client says, “We already have a vendor”? 99% of sales people make an assumption that kills a potential opportunity. One of Bill Farquharson’s clients took the road less traveled, and it made all the difference.
“…despite difficulty or delay”
Ever wonder about that guitar behind Bill Farquharson when he delivers his Short Attention Span Sales Tips each Monday? Does he actually play it? Today, we find out in a Tip that talks about what it takes to succeed at something you really, really, really want.
Technology Plan B
The only hangover Bill Farquharson had on New Year’s morning was due to his primary computer dying, leaving him with nothing for 48 hours. Read/Watch this week’s Short Attention Span Sales Tip and find out why Bill picked the wrong time to try out Dry January.
You Want to Be Known For This
Yeah, yeah, yeah. We all need a brand. But while it is important to be known as being creative and resourceful, Bill Farquharson has a brand that’s more important and far easier to achieve. It’s the subject of this week’s Short Attention Span Sales Tip.
Selling Through LinkedIn
Someone wants to connect with you on LinkedIn. Great! But just after you accept, the sales pitch comes in. UGH! Is there a better way? Of course, and that’s what Bill Farquharson has to say in this week’s Short Attention Span Sales Tip.
Reflections on Sales
No real tip this week. Instead, Bill talks about sales and tells a few stories as his 40th year in sales comes to a close.
Don’t cave on price
Have you ever cancelled a service with a company only to find they miraculously have a lower price to offer? Bill Farquharson’s recent experience with this issue lead him to this good advice found in this week’s Short Attention Span Sales Tip.
Say it with video
From YouTube to TikTok, the world has gone made with video. This medium affords sales people the chance to build a brand and put a face to the name…if you know how to do it the right way. In this week’s Short Attention Span Sales Tip, Bill Farquharson shares some tips from his video skill set to help you add this tool to your sales arsenal.
Sales Brief
By the time you reach the end of this sentence, your attention span might be challenged. Such is the case with our clients and we need to learn how to use an economy of words when we communicate. With increasing brevity, Bill Farquharson makes the point in this week’s Short Attention Span Sales Tip.
Sales Affirmation
On a call with a daughter, Bill Farquharson heard four words that made him soar: “I believe in you.” This affirmation is what’s needed for all sales reps from time to time. In this week’s Short Attention Span Sales Tip, Bill tells you how to use these four words to support your sales team.
Learning Mode
Thanksgiving kicks off the Holiday Season, but this week also begins a unique time of year for sales people. In this week’s Short Attention Span Sales Tip, Bill Farquharson tells you to start sharpening the saw and why that will help your sales.
Making Sales Waves
On a working vacation in South Carolina, Bill Farquharson drew inspiration from Hurricane Nicole for this week’s Short Attention Span Sales Tip.
How to Take the Weekend Off
You cannot effectively sell at a high level if your sales stress level is constantly at a high level. Like it or not, you need to learn how to take the weekend off. That’s the advice in this week’s Short Attention Span Sales Tip by Bill Farquharson.