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Short Attention Span Sales Tips

New Sales Tips by Bill Farquharson released every Monday.  Search by topic below or read this week’s tip now

The Fun Part of Sales

The best part of sales isn’t the victory, landing a big fish, or finally getting an appointment with a coveted Buyer, it’s something entirely different and completely unexpected…and it’s what Bill Farquharson is talking about in this week’s Short Attention Span Sales Tip.

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Important Non-Sales Actions

As difficult as the go-go pace of sales can be, to stop and analyze can be just as difficult, but just as valuable and just as important. In this week’s Short Attention Span Sales Tip, Bill Farquharson provides a list of non-selling actions to take that will make augment your selling actions.

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The Opportunity Filter

The phone rings on a busy day. It’s a potential new account talking about an order. You drop everything to accommodate…don’t you? How do you know when to pursue and when to pass? In this week’s Short Attention Span Sales Tip, Bill Farquharson provides a method for deciding.

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We might not want your business

The outgoing voicemail message for a print company in Texas was long…very long…very, very long…and Bill Farquharson waited and waited and waited, all while thinking, “Geesch, this guy must not want the business.” Turns out, well, read it for yourself in this week’s Short Attention Span Sales Tip.

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A Sales Sign

Prospecting is a lot like exercising. All that work feels fruitless, until…And that is a lesson Bill Farquharson took from a month of sweating at the gym. You’ll have a new goal and tighter abs after this week’s Short Attention Span Sales Tip.

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A Killer Sales Assumption

How do you react when a client says, “We already have a vendor”? 99% of sales people make an assumption that kills a potential opportunity. One of Bill Farquharson’s clients took the road less traveled, and it made all the difference.

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“…despite difficulty or delay”

Ever wonder about that guitar behind Bill Farquharson when he delivers his Short Attention Span Sales Tips each Monday? Does he actually play it? Today, we find out in a Tip that talks about what it takes to succeed at something you really, really, really want.

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Technology Plan B

The only hangover Bill Farquharson had on New Year’s morning was due to his primary computer dying, leaving him with nothing for 48 hours. Read/Watch this week’s Short Attention Span Sales Tip and find out why Bill picked the wrong time to try out Dry January.

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You Want to Be Known For This

Yeah, yeah, yeah. We all need a brand. But while it is important to be known as being creative and resourceful, Bill Farquharson has a brand that’s more important and far easier to achieve. It’s the subject of this week’s Short Attention Span Sales Tip.

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 Selling Through LinkedIn

Someone wants to connect with you on LinkedIn. Great! But just after you accept, the sales pitch comes in. UGH! Is there a better way? Of course, and that’s what Bill Farquharson has to say in this week’s Short Attention Span Sales Tip.

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Don’t cave on price

Have you ever cancelled a service with a company only to find they miraculously have a lower price to offer? Bill Farquharson’s recent experience with this issue lead him to this good advice found in this week’s Short Attention Span Sales Tip.

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Say it with video

From YouTube to TikTok, the world has gone made with video. This medium affords sales people the chance to build a brand and put a face to the name…if you know how to do it the right way. In this week’s Short Attention Span Sales Tip, Bill Farquharson shares some tips from his video skill set to help you add this tool to your sales arsenal.

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Sales Brief

By the time you reach the end of this sentence, your attention span might be challenged. Such is the case with our clients and we need to learn how to use an economy of words when we communicate. With increasing brevity, Bill Farquharson makes the point in this week’s Short Attention Span Sales Tip.

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Sales Affirmation

On a call with a daughter, Bill Farquharson heard four words that made him soar: “I believe in you.” This affirmation is what’s needed for all sales reps from time to time. In this week’s Short Attention Span Sales Tip, Bill tells you how to use these four words to support your sales team.

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Learning Mode

Thanksgiving kicks off the Holiday Season, but this week also begins a unique time of year for sales people. In this week’s Short Attention Span Sales Tip, Bill Farquharson tells you to start sharpening the saw and why that will help your sales.

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Making Sales Waves

On a working vacation in South Carolina, Bill Farquharson drew inspiration from Hurricane Nicole for this week’s Short Attention Span Sales Tip.

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How to Take the Weekend Off

You cannot effectively sell at a high level if your sales stress level is constantly at a high level. Like it or not, you need to learn how to take the weekend off. That’s the advice in this week’s Short Attention Span Sales Tip by Bill Farquharson.

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A 9-Week Plan

There are 9 weeks left in 2022 and only 7 are devoid of holidays. That is not a lot of time to sell, so take the advice in this week’s Short Attention Span Sales Tip and hear what Bill Farquharson has in mind for an effective use of time.

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The Amazon Standard

Love it or hate it, Amazon has redefined much of business fundamentals like ordering, shipping, and communication and it is that last one which is the focus of Bill Farquharson’s Short Attention Span Sales Tip this week.

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How to Sell in a Recession

It’s coming. The “R” word is everywhere and sales reps need to know how to sell in a Recession. That’s the focus of this week’s Short Attention Span Sales Tip by Bill Farquharson.

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Building Your Sales Muscles

Just like working out at the gym or recovering from surgery, sales muscles must be built up and strengthened over time. One muscle in particular will lead you to better and more confident sales calls, not to mention give you voice mail superpowers? Want to know what it is? Then check out Bill Farquharson’s Short Attention Span Sales Tip.

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Getting There vs. Being There

In this week’s Short Attention Span Sales Tip, Bill Farquharson details the progress of a new sales rep and how success killed his sales growth. It’s a lesson in understanding the difference between getting there and being there we all need to hear.

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