- This Week's Tip
- Short Attention Span Sales Tip Archives
- by Bill Farquharson
Short Attention Span Sales Tips
New Sales Tips by Bill Farquharson released every Monday. Search by topic below or read this week’s tip now.
Technology Plan B
The only hangover Bill Farquharson had on New Year’s morning was due to his primary computer dying, leaving him with nothing for 48 hours. Read/Watch this week’s Short Attention Span Sales Tip and find out why Bill picked the wrong time to try out Dry January.
You Want to Be Known For This
Yeah, yeah, yeah. We all need a brand. But while it is important to be known as being creative and resourceful, Bill Farquharson has a brand that’s more important and far easier to achieve. It’s the subject of this week’s Short Attention Span Sales Tip.
Selling Through LinkedIn
Someone wants to connect with you on LinkedIn. Great! But just after you accept, the sales pitch comes in. UGH! Is there a better way? Of course, and that’s what Bill Farquharson has to say in this week’s Short Attention Span Sales Tip.
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Reflections on Sales
No real tip this week. Instead, Bill talks about sales and tells a few stories as his 40th year in sales comes to a close.
Don’t cave on price
Have you ever cancelled a service with a company only to find they miraculously have a lower price to offer? Bill Farquharson’s recent experience with this issue lead him to this good advice found in this week’s Short Attention Span Sales Tip.
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Say it with video
From YouTube to TikTok, the world has gone made with video. This medium affords sales people the chance to build a brand and put a face to the name…if you know how to do it the right way. In this week’s Short Attention Span Sales Tip, Bill Farquharson shares some tips from his video skill set to help you add this tool to your sales arsenal.
Sales Brief
By the time you reach the end of this sentence, your attention span might be challenged. Such is the case with our clients and we need to learn how to use an economy of words when we communicate. With increasing brevity, Bill Farquharson makes the point in this week’s Short Attention Span Sales Tip.
Sales Affirmation
On a call with a daughter, Bill Farquharson heard four words that made him soar: “I believe in you.” This affirmation is what’s needed for all sales reps from time to time. In this week’s Short Attention Span Sales Tip, Bill tells you how to use these four words to support your sales team.
Learning Mode
Thanksgiving kicks off the Holiday Season, but this week also begins a unique time of year for sales people. In this week’s Short Attention Span Sales Tip, Bill Farquharson tells you to start sharpening the saw and why that will help your sales.
Making Sales Waves
On a working vacation in South Carolina, Bill Farquharson drew inspiration from Hurricane Nicole for this week’s Short Attention Span Sales Tip.
How to Take the Weekend Off
You cannot effectively sell at a high level if your sales stress level is constantly at a high level. Like it or not, you need to learn how to take the weekend off. That’s the advice in this week’s Short Attention Span Sales Tip by Bill Farquharson.
A 9-Week Plan
There are 9 weeks left in 2022 and only 7 are devoid of holidays. That is not a lot of time to sell, so take the advice in this week’s Short Attention Span Sales Tip and hear what Bill Farquharson has in mind for an effective use of time.
The Amazon Standard
Love it or hate it, Amazon has redefined much of business fundamentals like ordering, shipping, and communication and it is that last one which is the focus of Bill Farquharson’s Short Attention Span Sales Tip this week.
How to Sell in a Recession
It’s coming. The “R” word is everywhere and sales reps need to know how to sell in a Recession. That’s the focus of this week’s Short Attention Span Sales Tip by Bill Farquharson.
Building Your Sales Muscles
Just like working out at the gym or recovering from surgery, sales muscles must be built up and strengthened over time. One muscle in particular will lead you to better and more confident sales calls, not to mention give you voice mail superpowers? Want to know what it is? Then check out Bill Farquharson’s Short Attention Span Sales Tip.
Student of Sales
What does concussion protocol have to do with sales growth? Find out in this week’s Short Attention Span Sales Tip by Bill Farquharson.
Getting There vs. Being There
In this week’s Short Attention Span Sales Tip, Bill Farquharson details the progress of a new sales rep and how success killed his sales growth. It’s a lesson in understanding the difference between getting there and being there we all need to hear.
Tesla and Preparation
Before you head to a sales appointment, before you leave for a conference, and, as Bill Farquharson learned the hard way, before you drive a Tesla; heed his advice in this week’s Short Attention Span Sales Tip.
What Your CSR Thinks of You
Want to know what your CSR thinks of sales people? I asked one recently and got an earful of what the best are doing well and what she sees as the biggest errors her sales team makes. There are lessons for all of us in this week’s Short Attention Span Sales Tip.
The Soft Follow Up
You call and you call. Nothing. More calls. More nothing. What do you do now? How much is too much? In this week’s Short Attention Span Sales Tip, Bill Farquharson has an idea for a softer approach inspired by his dog-sitting stepdaughter.
Grow Your Sales by Growing Theirs
As you’ve heard Bill say every year, you need a sales plan for the next 3 months. In this Short Attention Span Sales Tip, Bill talks about how you can solve your problem by bringing a familiar message to your clients.
Ask this question, earn a customer
Imagine your competition finally getting through to one of your top accounts. Think about that conversation. Worried? You won’t be if you answer the question Bill Farquharson puts forth in this week’s Short Attention Span Sales Tip.
3 more reasons to prospect
As kids, we are warned not to cross our eyes, sit too close to the TV, and run with scissors. There are consequences, we are told. As sales reps, we are given 1000 reasons to constantly be looking for new business. In this week’s Short Attention Span Sales Tip, Bill Farquharson generously offers three more.
Get the management you need
Just like kids don’t come with instruction manuals, managing sales reps is not obvious. A team of 10 reps might require 10 different approaches. If you are not getting the management you need (even if you have no sales manager), it might be because you are not following the advice in Bill Farquharson’s Short Attention Span Sales Tip this week.
Sale-ing in August
In this week’s Short Attention Span Sales Tip, Bill Farquharson gets excited about the month of August and gives you three reasons why you should be, too.