- This Week's Blog
- The Sales Challenge Blog Archives
- by Bill Farquharson
The Sales Challenge Blog
New blog articles by Bill Farquharson released every Tuesday. Search by topic below or read this week’s blog now.
Do You See What I See?
A website is a window to the soul of the company. But what exactly does your website say, and is it even accurate? Bill Farquharson found a clever and entertaining way to find out and shares the intel in this week’s blog.
How to Sell Trust
You tell a prospect you can be trusted but they won’t believe you because they have no evidence. Trust is at the center of every sale and every relationship. In this week’s blog, Bill Farquharson, the man you know and trust writes about how to prove yourself to be trustworthy.
Genuine Sales
Most sales people never reach the deeper level of success achievable when you understand the simple point in Bill Farquharson’s blog this week.
Your Biggest Sales Mistake
The start-to-finish sales process has one key flaw and Buyers notice when you skip it. Learn more in Bill Farquharson’s blog this week.
The Sales Challenge You Won’t Admit to Having
No one answers your calls. You are not sure who to call on. Your prices are too high. All of these are common answers to the question, “Why aren’t you selling more?” But there is one core issue no one is talking about but it permeates every aspect of sales. Read more in Bill Farquharson’s blog this week.
What I Wrote vs. What I Said
An email comes in from angry client. You respond in kind. Your phone rings and the customer says, “Yikes, I was joking!” If you read into a message incorrectly, your response can cause a lot of damage. And before you misinterpret this teaser, you’d should probably read Bill’s blog.
Get it write.
Bill Farquharson is used to seeing his name butchered on mailing pieces and name badges. It’s to the point where getting it right is the anomaly. In this week’s blog, he talks about one instance where a mistake led to a crazy-high response rate of a direct mail piece.
I need my help.
You are probably an expert in the customer service experience of a half dozen companies you buy from. But what about your own? After battling for 90 minutes just to update a credit card, a snarky Bill Farquharson gives you an earful on what might be the speck in your own eye.
Two New, Struggling Sales Reps. Two Different Outcomes.
In one day, two of Bill Farquharson’s young sales clients saw their fate go in different directions. One is looking for a job while the other is basking in the glow of a great sales day. While there are many possible reasons for this outcome, Bill’s blog features the biggest one.
How to Get Production to Love Salespeople
It’s no secret that salespeople are not universally loved inside the walls of their own company. They can be demanding and don’t always speak to their fellow workers respectfully. In this week’s blog, Bill Farquharson offers up 8 words that can change how Production thinks about the sales reps who get the process started.
Do NOT Use AI For This
AI’s power and capabilities continue to grow and amaze. Use it for research. Use it for content creation. Use it for idea generation. Just don’t use it for….what Bill Farquharson talks about in his blog this week.
The Real Competitor
You probably think you know your greatest competitor. It’s a company you come up against time and time again, winning some and losing some. But your greatest competitor isn’t a company at all. It’s….the subject of Bill Farquharson’s blog this week.
Just Do It
The difference between the top sales rep and the also-rans comes down to one word…and you will find it in Bill Farquharson’s blog this week.
In Praise of Naps
What’s the secret to success for Warren Buffett, Elon Musk, Mel Brooks, and dozens of other leaders in their fields? The afternoon nap. Grab your favorite blanket and a pillow and meet Bill Farquharson on the floor to learn more.
Owners, Are You Making This Mistake With Your New Sales Rep?
You hire a rep, you fire a rep. You hire a rep, you fire a rep. There are a lot of reasons for this repeat pattern but the problem Bill Farquharson points out in this week’s blog is one of the most common.
Make This Mistake Only Once
Imagine if you could back up time and redo the last 30 days. What would you do? Well, 30 days from now, make sure you have no regrets. Read more in Bill Farquharson’s blog this week.
A Filter for Uncertainty, Stress, and Anxiety
Stressed over a big meeting coming up? Carrying around self-doubt over a meeting with your boss? The future can give us all a reason to reach for the antacid, but Bill Farquharson has a better idea in this week’s blog.
Write Your Blog. Post Your Post. Tell Your Story.
The goal of a blog or LinkedIn post is to connect. In this week’s blog, Bill Farquharson tells you the best way to do that.
Another Great Use for AI
Too late to help with his angry email, a presenter gave Bill Farquharson a great idea for ChatGPT. Hopefully, it is not too late for you.
The Real Value of Monthly Sales Numbers
After an especially strong first 6 months of 2024, Bill Farquharson looks back to last year’s numbers differently than the average Joe. Instead of wondering if he was a success, Bill uses them as motivation. Find out how in this week’s blog.
Who’s Afraid of a Bad Review?
An annoying, rude, pushy customer seems like an easy outcome: Fire them! But what if you fear a bad review? In his blog this week, Bill Farquharson reports on two key points made when this issue was discussed in a recent workshop.
The 50% No-Show Appointment
While waiting on half of the invited-and-confirmed meeting members, Bill Farquharson cranked out a blog tip so you don’t have to sit and wait for half of your next meeting to show up and ultimately not show.
How to REALLY Get Organized
No general goes into battle without a plan. No scientist performs research without a plan. And no sales rep should begin a week without having first read Bill Farquharson’s blog this week.
How would you manage you?
Imagine if you could go back to your teen years knowing what you know now and say to your parents, “Here’s how to parent me.” As a sales rep, you have that chance. In this week’s blog, Bill Farquharson advises you on getting more from your manager.
Language, Please
Bad language has a place in today’s world. Joe Pesci isn’t Joe Pesci without the use of, um, colorful language. But in business, where is the line? That’s the question Bill Farquharson explores carefully in this week’s blog.