The Sales Vault

Sales Resources

Learn by Sales Challenge

Get yourself unstuck

Feeling stuck? In this post, Bill has outlined specific Sales Vault resources (Workshop Replays, Video Courses, Sales Tips & Blogs) to help you find the motivation and inspiration you are currently lacking.

To access this post, you must be a member of the Sales Vault. Login now or Become a Member. You may be entitled to a discount through your franchise or regional affiliate. Visit the Partners page to see if you are eligible.

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Dealing with Voicemail…Solved

You probably don’t put much thought into it, but your outgoing voicemail message is a selling tool in itself. Find Sales Vault resources to sharpen your voicemail message to get that elusive call back, and if the call back never comes; what to do next.

To access this post, you must be a member of the Sales Vault. Login now or Become a Member. You may be entitled to a discount through your franchise or regional affiliate. Visit the Partners page to see if you are eligible.

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How to Get Your Price…Solved

When you expect the “price” objection, you can prepare for it. Bill has compiled Sales Vault resources in the form of Tips, Blogs, Workshops and more that address this very issue.

To access this post, you must be a member of the Sales Vault. Login now or Become a Member. You may be entitled to a discount through your franchise or regional affiliate. Visit the Partners page to see if you are eligible.

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Land the Big Fish Accounts…Solved

Top sales people have at least one major account. Most have several. Here are some ideas and tips for landing a big fish of your own and links to Sales Vault Resources that further explore the topic.

To access this post, you must be a member of the Sales Vault. Login now or Become a Member. You may be entitled to a discount through your franchise or regional affiliate. Visit the Partners page to see if you are eligible.

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Secure More Appointments…Solved

Once upon a time, it was fairly easy to get face time with a client. Today, you’ll be lucky if you get to FaceTime (or Zoom). Here are some ideas for facing these new sales challenges using specific Sales Vault resources Bill has selected for you.

To access this post, you must be a member of the Sales Vault. Login now or Become a Member. You may be entitled to a discount through your franchise or regional affiliate. Visit the Partners page to see if you are eligible.

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Selling through LinkedIn…Solved

With customer contact more rare and difficult than ever, knowing how to harness the marketing power of online tools like LinkedIn will grease the skids for your selling efforts and get the phone ringing. Find actionable strategies to leverage the power of LinkedIn using these Sales Vault Resources.

To access this post, you must be a member of the Sales Vault. Login now or Become a Member. You may be entitled to a discount through your franchise or regional affiliate. Visit the Partners page to see if you are eligible.

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Sell More in Less Time…Solved

Time management is a HUGE subject, especially as it relates to sales. I could write on the subject all day, but here I’ve outlined specific Sales Vault resources (Workshop Replays, Video Courses, Sales Tips & Blogs) to get you thinking differently about how you manage your time as it relates to sales success.

To access this post, you must be a member of the Sales Vault. Login now or Become a Member. You may be entitled to a discount through your franchise or regional affiliate. Visit the Partners page to see if you are eligible.

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Insider Replay: Selling to Banks

Watch the replay of Bill Farquharson’s “Selling to Banks” workshop exploring key strategies for approaching and selling print, signage, and promotional services to banks. Learn how to understand the banking industry’s unique needs, position yourself as a subject matter expert, and craft compelling pitches that resonate with decision-makers.

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Short Attention Span Sales Tips

How Often to Follow Up

The answer to the question, “Hey, Bill, how often should I follow up?” is personal. It is also revealed in Bill Farquharson’s Short Attention Span Sales Tip this week

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Eight No’s and a Yes

What does it take to get an appointment? A lot of the wrong responses, each looking negative. Take Bill Farquharson’s advice from this week’s Short Attention Span Sales Tip and follow the no’s to a yes.

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Sales Opportunities Abound

Leads arrive in the mail every day. You walk past your next potential sale every time you go to the store. A conversation with a friend leads to an appointment. Keep your head up, listen to Bill Farquharson’s Short Attention Sales Tip, and good things will happen.

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Sales Energy

Most of Bill Farquharson’s Short Attention Span Sales Tips are written and recorded in the morning. This one was done after 4pm. Find out why that is relevant when it comes to planning your day.

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Summer Sales Plan

Finally! We reach the week that includes the Fourth of July. If you have been following Bill Farquharson’s advice, you will not experience a summer slowdown. In this week’s Short Attention Span Sales Tip, Bill gives you a focal point to finishing the year strong.

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Get Your Sales Jersey Dirty

New sales reps and those trying to get to the next level don’t need to be told to practice daily sales activities. It’s the legacy reps heavily focused on managing existing accounts who need to hear the message in this Bill Farquharson Short Attention Span Sales Tip.

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Email and Sales Apps and Teams, Oh My!

There are many, many, MANY communications channels in use. In this week’s Short Attention Span Sales Tip, Bill Farquharson gives you a communications pecking order to set expectations and mitigate the possibility someone is out there awaiting a response to a message you never saw.

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Limit Your Sales Day

Want to sell more in less time? Work less hours. That was the lesson Bill Farquharson learned while flying to London to meet his daughter’s new boyfriend. Get the whole story in this week’s Short Attention Span Sales Tip.

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Origin Story

Companies are started out of necessity, opportunity, and passion. Their origin stories can be interesting, captivating, or boring. Usually, the only ones who care are the founders themselves. You know them, they are the people making the big decisions. In this week’s Short Attention Span Sales Tip, Bill Farquharson shows you why you need to care.

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Chameleon Sales

It’s no surprise the hardest personality type to sell to is The Bully. But what’s on Bill Farquharson’s mind in this week’s Short Attention Span Sales Tip is a sales rep’s need to quickly ascertain who you are talking to and adjusting accordingly, especially when you don’t have the luxury of a face to face conversation

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Short Attention Span Sales Blog

Who’s Afraid of a Bad Review?

An annoying, rude, pushy customer seems like an easy outcome: Fire them! But what if you fear a bad review? In his blog this week, Bill Farquharson reports on two key points made when this issue was discussed in a recent workshop.

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The 50% No-Show Appointment

While waiting on half of the invited-and-confirmed meeting members, Bill Farquharson cranked out a blog tip so you don’t have to sit and wait for half of your next meeting to show up and ultimately not show.

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How would you manage you?

Imagine if you could go back to your teen years knowing what you know now and say to your parents, “Here’s how to parent me.” As a sales rep, you have that chance. In this week’s blog, Bill Farquharson advises you on getting more from your manager.

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Language, Please

Bad language has a place in today’s world. Joe Pesci isn’t Joe Pesci without the use of, um, colorful language. But in business, where is the line? That’s the question Bill Farquharson explores carefully in this week’s blog.

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Howard Gets Rejected

A salesman is told he needs to make 50 cold calls a day. Day after day, the man drives to an office building, takes the elevator to the top, and knocks on every door he sees. That’s a lot of rejection. The year is 1979. Today, that former salesman is worth $5.7 billion. Find out why he credits his cold calling days and the hope it gives the rest of us.

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One Reason for Poor Sales

If you have a gym membership but don’t go, it is easy to understand why you are not in shape. But what about your sales volume? Can this same thinking be applied? Read Bill Farquharson’s blog and find out.

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 I No Longer Can’t

Bill Farquharson was asked to memorize 7 different patterns of 18 notes in a specific order spread out over 6 guitar strings. You are being asked to open new accounts. Both of you think, “I can’t.” Read Bill’s blog and find out how to change your thinking.

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On-Demand Courses

Downloadable Tools & Templates

Learn to Love Voicemail

This column first appeared in Printing Impressions November 2019 © Bill Farquharson You sit in a room full of other salespeople. Your competition, no doubt. One by one, a rep is ushered out of the room for their turn to impress. It’s an audition and everyone gets the chance to differentiate. To be special. To […]

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Fighting Back Sales Terrors

This column first appeared in Printing Impressions December 2019 © Bill Farquharson Over the course of a sales career, you will experience landing the kind of humungous account that will make you feel like you are standing at the top of a mountain, thrusting your arms to the sky and taking a victorious stance while […]

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Prospecting: Here’s Where You Start

This column first appeared in Printing Impressions October 2018 © Bill Farquharson Prospecting is a must. It’s a have-to. It’s as important as exercise, brushing your teeth, eating, stretching, and anything else that needs to be done on a daily basis. For as sure as the Patriots winning the AFC East for the 150th consecutive […]

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The 2019 Sales Bucket List

This column first appeared in Printing Impressions November 2018 © Bill Farquharson And just like that, 2018 was over and we look ahead to 2019. This is the time of year for thanks and gifts and visits and joy and, of course, top 10 lists. Salespeople? Here’s yours. It’s a bucket list for success. Do […]

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How to Raise Prices

This column first appeared in Printing Impressions May 2018 © Bill Farquharson It started out like any other sales meeting. Numbers flashed on the screen and you are in danger of falling victim to Death by PowerPoint as Management drones on and on with the speech you’ve heard countless times before and could probably take […]

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The Idea Behind Ideal Conversations

This column first appeared in Printing Impressions March 2018 © Bill Farquharson The best the job of sales gets is when a solution is applied to a problem, clicking together like two puzzle pieces. “That’s a great idea” are magical words that precede the profitable sale and the handsome commission. But before the check is […]

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The Upside of Negative

This column first appeared in Printing Impressions May 2018 © Bill Farquharson For the fifth consecutive time, you lose a bid. Same customer. Same result. “I’ll keep trying,” you tell the client over the phone as she delivers the bad news. “I appreciate the chance to provide pricing. Please let me know if there’s anything […]

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Why Aren’t You Selling More?

This column first appeared in Printing Impressions July 2018 © Bill Farquharson Before you go any further into this column, grab a pen and pad of paper and answer this question: Why aren’t you selling more? Make a full list of as many things as you can. When you’re done, proceed… Sales people who answer […]

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Sales: A Cast of Characters

This column first appeared in Printing Impressions June 2018 © Bill Farquharson If you ask someone what comes to mind when they think of a salesperson, you are likely to hear adjectives like, “pushy” and “arrogant” and “obnoxious.” Hollywood certainly has done little to portray the career choice as anything but negative. From Herb Tarlek […]

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Pulling a Keanu Reeves on a Client

This column first appeared in Printing Impressions January 2018 © Bill Farquharson When you first start out in sales or as a selling owner, anyone with a pulse is your customer. Reaching across the desk, you apply to fingers to the wrist and if you feel a lub-dub, lub-dub, they are a prospect. Because you’re […]

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