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- This week!
Weekly Content & Live Workshops
- April 2025
Systematic Selling: Designing a Reliable and Repeatable Sales Process
April 2025: Systematic Selling
April 2025 in The Sales Vault is focused on Systematic Selling. This is your go-to resource hub for everything April—featuring 10 expert sales process tips, a worksheet to prep for Bill’s mid-month workshop, a special AI webinar to streamline your efforts, and weekly Marketing Workshops to keep your momentum going.
- March 2025
Master New Business Development
March 2025: Win New Business!
March is all about mastering the art of new business development! Throughout the month, we’ll be sharing actionable tips, insightful workshops, and fresh strategies designed to help you find, connect with, and win new customers and/or gain additional business from your existing accounts. Whether you’re looking to refine your prospecting process, leverage AI for outreach, or strengthen your sales approach, you’ll get practical ideas to drive real growth. Stay tuned for a month packed with valuable content to help you build your pipeline and close more deals!
- Look back at February 2025
February 2025: Find Your BEST Next Customer
February in The Sales Vault delivered insights on lead generation, showcased AI tools like ChatGPT and Perplexity AI, and featured a live workshop with Bill. Explore the month’s replays and resources, then gear up for March’s focus on growing your new business.
- Jan 2025 Recap
January Time Management Series: Wrapping Up and Looking Ahead
Congratulations on completing the Jan 2025 Time Management series! In this final week, explore Bill Farquharson’s curated resources from The Sales Vault—ranging from quick, 1-minute reads to advanced workshop replays. Reinforce your new habits and stay accountable. This is your chance to integrate everything you’ve learned and continue refining your productivity skills, ensuring you achieve your most important goals.
Upcoming Live Workshops
The Loyalty Ladder: Turning One-Time Buyers into Lifelong Clients
Learn how to increase repeat business and customer loyalty in the print and promotional products space. Explore practical tips for building lasting relationships and driving more revenue from your existing customer base.
Find out more »I Didn’t Know You Did That!
Many customers don’t know your full product range. Learn how to showcase your capabilities, promote your full offering, and win back business that’s going elsewhere—without sounding salesy.
Find out more »Smarter Sales: Using AI to Power a More Efficient, Effective Sales Process
Join guest expert Emma Farquharson of SharedIntel AI for Smarter Sales: Using AI to Power a More Efficient, Effective Sales Process on April 29 at noon ET. This advanced Sales Vault workshop shows you how to streamline prospecting, personalize outreach, and automate repetitive tasks using AI. Just $99 for non-members or free with your Sales Vault membership.
Find out more »- The Latest
Sales Tip & Blog Article
The Short Attention Span Sales Tip
Every Monday — 3 min Video
Sales Fear
What do disruptive middle school kids, blood donation, and selling print have in common? Find out in this week’s Short Attention Span Sales Tip.
The Sales Challenge Blog
Every Tuesday — 1 min Read
That Little Extra
Differentiation comes in many forms. A printer is a printer is a printer. All transactions are the same. But every once in a while you come across a small difference-maker. Bill Farquharson saw one while his wife was hanging a picture and it turned into ideas that can help you stand out. Read Bill’s blog.
- Most Recent Insider Replays
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Insider Replays: Get the Recap & Watch the Video
Recap and Replay: “From Order Taker to Opportunity Maker” Marketing Workshop
Discover how to move beyond transactional sales and into value-driven conversations. In this session, you’ll learn real-world tactics to upsell, cross-sell, and build lasting client relationships — even in challenging times.
Recap and Replay: “Why Aren’t You Selling More” Marketing Workshop
What’s holding you back from selling more? In this open forum, Sales Vault members and Bill Farquharson dive into the real reasons for sales slumps—time management, effort, client fear, and more—and offer actionable tips to move forward.
Recap and Replay: “AI & New Business Development”
Discover how accessible AI tools can dramatically speed up your new business pipeline in the print, signage, and promo industries. Bill and AI expert Emma Farquharson share actionable strategies—from data analysis to automated outreach—to help you land better clients faster.
- Most Recent Learn by Sales Challenge
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Learn by Sales Challenge
“How do I stay in touch with a prospect but not overdo it?”
How do you stay top of mind with a prospect without crossing the line into being a nuisance? After multiple outreach attempts with no response, it can be tough to know when to keep pushing and when to step back. The key is delivering valuable, relevant messages that show you’re persistent, not annoying. But how much follow-up is too much? And how do you strike the perfect balance?
“I want new business”
File this one under, “No kidding. Who doesn’t?” Okay, so you want to open some new accounts but you don’t know where to start. You likely fall into one of two categories: “New Reps” or “Legacy Reps”. The Sales Vault has options for both.
“I want to improve my time management”
There is a big difference between busy and productive. Most likely, if you have clicked on this category, you find yourself busy all the time. Equally likely is the fact that the only way you believe you can grow is by working even harder. So, let’s talk ideas for improving your productivity, starting with some lessons on time management.
- Recent Downloadable Content
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Weekly & Ongoing Tasks for Sales Growth
Want to grow your print, promo, or signage business? This downloadable guide from Bill Farquharson lays out the must-do weekly tasks and strategic questions that drive real sales growth. Perfect for solo reps or sales teams.
Already an Insider? Please login for immediate access.
Growth Strategy Worksheet Download
This downloadable worksheet from Bill Farquharson guides Sales Vault members through 40 essential questions to evaluate their current sales performance, uncover new opportunities, and develop a strategic plan for growth. Whether you’re a sales rep or a selling owner in print, signage, or promotional products, this tool will help clarify your vision, sharpen your competitive edge, and move your business forward.
Already an Insider? Please login for immediate access.
- Searchable Archives
- Visit Resources Page
Search by topic for past tips, blogs, articles, whitepapers, downloads, replays and more.
Results below are random upon page refresh.
Should You ‘Drink on the Job’?
I was 21 years old and just out of college. Two weeks after graduation, just before my flight out to Chicago for one week of
The Importance of Pushing the August Print Sales Reset Button
I love my job. I bound out of bed every morning and often times find that I’ve been at my desk for several hours tinkering
The Lazy Print Sales Rep’s Phone Script
My youngest daughter, Madeline, recently took a job working for Hibooks, a start-up competitor to Audible that’s using the Netflix model to build a following.