The Sales Vault

Meet Bill Farquharson: Your Sales Coach, Industry Expert, and Growth Partner

Transforming Print & Graphics Sales Through Practical, Proven Strategies

Bill Farquharson has dedicated his career to empowering sales professionals in the print, signage, and graphic arts industries. With a track record spanning over four decades, Bill’s no-nonsense approach to selling focuses on relationship-building, value creation, and consistent prospecting—enabling salespeople and organizations to achieve next-level growth. As the driving force behind The Sales Vault and a recognized authority in the field, Bill’s coaching, training, and resources help professionals differentiate themselves in a crowded marketplace, close more deals, and build lasting client partnerships.

Key Areas of Expertise

Print & Graphics Industry Insight

Decades of hands-on experience and deep market knowledge ensure advice tailored to the unique challenges in print and promotional sales.

Value-Based Selling

Go beyond price: Learn to uncover client needs, position high-impact solutions, and create true customer value that fosters trust and loyalty.

Action-Oriented Training

Get practical, immediately applicable techniques on prospecting, time management, objection handling, and follow-up strategies that deliver tangible results.

Signature Offerings

The Sales Vault Membership

Unlock exclusive video tutorials, sales tools, scripts, and community forums designed to keep you sharp, motivated, and ready for any sales conversation.

1:1 & Group Coaching

Whether you’re a new rep hungry for guidance or a seasoned sales pro seeking fresh strategies, Bill’s coaching sessions cut through theory and focus on proven sales actions.

Books & Publications

Explore best-selling titles like “The 25 Best Print Sales Tips Ever” and discover a wealth of tips, tactics, and insights that can be applied immediately to your sales practice.

Speaking & Workshops

Bill’s dynamic presentations at industry events, conferences, and on-site workshops leave audiences inspired, informed, and ready to take their sales to the next level.

What They're Saying About Bill Farquharson

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Trusted by Leading Brands & Associations

Join the top companies and industry groups that rely on Bill Farquharson and The Sales Vault to elevate their sales performance.

Get Started today!

Ready to grow your sales, sharpen your approach, and stand apart in the print and graphics marketplace?

Bill Farquharson is committed to helping you build a thriving sales practice that withstands industry shifts, pricing pressures, and tough competition. Discover how the right mindset, tools, and techniques can transform your results—and your career.

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Sales tips are released every Monday morning.  As always get Bill’s Free Weekly Sales Tip at SalesVault.pro. Bookmark the page: This Week’s Tip

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