The Sales Vault

How to Grab a Prospect’s Attention

How to Grab a Prospect’s Attention

How to Grab a Prospect’s Attention

What do the first ten seconds of this week's Short Attention Span Sales Tip have in common with the first 10 seconds of your voicemail? Answer: One word.
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Good morning!

Your prospect doesn’t care about your history, your logo, or your company story.

They care about their challenges. Want to grab their attention?

Start your presentation by showing them what you understand about their world.

The first 60 seconds either earns attention — or loses it.

How does THAT grab you?

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