Ever heard someone say, “I go on lots of first dates, but no second dates”?
Could be someone looking for love or a sales rep looking for an order. Either way, the culprit is the same.
If you’ve been wondering why your sales conversations don’t lead to next steps, the issue usually isn’t the conversation itself.
It’s what happens at the end.
Most salespeople and selling owners are good at talking with customers. The conversation flows. There’s rapport. Maybe even interest.
And then…
Nothing. Crickets. Ghosted.
It’s frustrating and you don’t understand what happened. The first call went great. There was a connection. There was interest.
The client even said, “Let’s talk next week.”
But you call and call and call.
No response.
What if you knew this would be the case? What if you could already predict what was going to happen and had the chance to do something about it ahead of time?
What would you do?
What would you say to the client if you could say anything, going right down Main Street with your comments?
Well, here’s news: It IS going to happen, and you SHOULD go right down Main Street with your comments.
The client is not being mean. It’s just that you are the shiny object right now. As soon as you leave, something else will come up. So talk about that at the end of your meeting.
You’ll get that second date and perhaps even more.
