Finding Promo Prospects Everywhere

Bill Farquharson can bring you 1000 tips to teach you how to sell promotional products and branded apparel. But there are two things you need to learn yourself. Fortunately, opportunities are everywhere. Read more in this week's blog.

Imagine selling a product everyone needs and everyone buys.

That’s promo.

Sure makes the task of finding a prospect easy. Just look for two qualities: a pulse and a checkbook.

But in time you learn two lessons that help you limit your search—identifying your target market and narrowing in on your message.

There’s a lot I can teach you about selling promotional products and branded apparel but these two things are up to you and it’s only by trial and error that you get your answers.

Starting out in sales, you are the Tasmanian devil: unorganized, highly caffeinated, and selling at a frantic pace. You are calling on everyone, all the time and saying anything that comes to mind.

Eventually, you calm down and sell with more structure, patience, and planning. In the meantime, hide the valuables, secure anything breakable, and go wild!

It’s okay to be scattered, unorganized, and resembling a Looney Toons character when you are just starting out. In fact, enjoy it. This might be the only time you get away with such sales insanity.

********

Sales Vault members are crazy-good at selling promo. Join us or call Bill at 781-934-7036.

New Program! Join Any Time

90-Day New-to-Sales Program

Jump Into our 90-Day New-to-sales Program - Start at any time! New to Sales? Start Here. Learn fundamentals. Build confidence. Get accountability.

Get Details & Sign Up

Subscribe Now

Follow Bill on LinkedIn and subscribe to the Short Attention Span Sales Newsletter to get these tips delivered straight to your inbox!

Join the sales vault

Join with your sales team and save! Association Members & Franchise Owners may qualify for a discount. View Partners→

Contact Bill

What The Sales Vault Community is Saying

Rated 5 out of 5

I am always looking for something unique. I need the new ideas the Sales Vault provides, such as the best prospecting letter ever!

Rated 5 out of 5

I just unlocked the Sales Vault. WOW. There is so much to review, learn and grow from. I’m super excited to have access to this knowledge.

Rated 5 out of 5

During one of our recent Wednesday calls I expressed my frustration with prospects who won't take my call or respond to my normal sales letters. You suggested I try the "Best Prospecting Letter Ever" download from the Sales Vault. I did and it worked!

Rated 5 out of 5

It's good to be back. I wanted the support of like-minded people who are going through what I'm going through.

Rated 5 out of 5

The Sales Vault is a place I go to hear how others are solving the same problems I am facing. We've developed a solid core I look forward to seeing week after week.

Rated 5 out of 5

I’ve learned so much not only from Bill but also from fellow Vault members who generously share their thoughts and experiences so that all of us may succeed. I learn something new every time I visit The Sales Vault, and the benefits far outweigh the cost.