"Marketing is the new Sales.” These words become increasingly true as reps fight to connect with hybrid workers. This is a general conversation about marketing (both company-wide and personal) open to all Sales Vault Insiders.

Got a sales challenge? Stuck on a problem? Need ideas for a sales situation? Join Bill and your peers for Sales Talk, a weekly workshop where participants bring a sales challenge for peer input.

“I need to place an order, but I don’t know what I want or how many. The only thing I know is I need them in a hurry.” Ah, yes, the nuisance customer. We love new revenue streams and annuities but not the work it takes to get there. Let’s talk about deciding whom to work with, identifying red flags, and then how to handle it when turning the work away is the best choice.