BEGIN:VCALENDAR VERSION:2.0 PRODID:-//The Sales Vault - ECPv6.15.18//NONSGML v1.0//EN CALSCALE:GREGORIAN METHOD:PUBLISH X-WR-CALNAME:The Sales Vault X-ORIGINAL-URL:https://salesvault.pro X-WR-CALDESC:Events for The Sales Vault REFRESH-INTERVAL;VALUE=DURATION:PT1H X-Robots-Tag:noindex X-PUBLISHED-TTL:PT1H BEGIN:VTIMEZONE TZID:America/New_York BEGIN:DAYLIGHT TZOFFSETFROM:-0500 TZOFFSETTO:-0400 TZNAME:EDT DTSTART:20230312T070000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0400 TZOFFSETTO:-0500 TZNAME:EST DTSTART:20231105T060000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:-0500 TZOFFSETTO:-0400 TZNAME:EDT DTSTART:20240310T070000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0400 TZOFFSETTO:-0500 TZNAME:EST DTSTART:20241103T060000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:-0500 TZOFFSETTO:-0400 TZNAME:EDT DTSTART:20250309T070000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0400 TZOFFSETTO:-0500 TZNAME:EST DTSTART:20251102T060000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:-0500 TZOFFSETTO:-0400 TZNAME:EDT DTSTART:20260308T070000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0400 TZOFFSETTO:-0500 TZNAME:EST DTSTART:20261101T060000 END:STANDARD END:VTIMEZONE BEGIN:VEVENT DTSTART;TZID=America/New_York:20241218T120000 DTEND;TZID=America/New_York:20241218T130000 DTSTAMP:20260403T183416 CREATED:20240726T102042Z LAST-MODIFIED:20241124T210038Z UID:10001506-1734523200-1734526800@salesvault.pro SUMMARY:"New-to-Sales": The Key to Sales Success: Master the Ultimate Skill DESCRIPTION:What’s the one skill that separates top sales performers from the rest? Find out the essential ability you need to build stronger relationships\, close more deals\, and exceed your sales goals consistently. Packed with real-world examples and practical strategies\, this workshop provides the tools to elevate your sales game and gain a competitive edge. Don’t miss your chance to learn the skill that could define your career success. Reserve your spot now! \n  URL:https://salesvault.pro/event/new-to-sales-workshop-december-18/ CATEGORIES:Featured Workshop,Live Workshop,New to Sales ATTACH;FMTTYPE=image/jpeg:https://salesvault.pro/wp-content/uploads/2024/07/New-to-Sales-Workshop.jpg ORGANIZER;CN="Bill Farquharson":MAILTO:bill@salesvault.pro LOCATION:https://salesvault.pro/event/new-to-sales-workshop-december-18/ END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20241223T110000 DTEND;TZID=America/New_York:20241223T120000 DTSTAMP:20260403T183416 CREATED:20241219T222024Z LAST-MODIFIED:20241219T222105Z UID:10001550-1734951600-1734955200@salesvault.pro SUMMARY:The Marketing Workshop: Stand Out in Your Market and Master Your Unique Value Proposition DESCRIPTION:In today’s saturated marketplace—whether you’re in print\, signage\, promotional items\, labels\, or packaging—being “just another provider” won’t cut it. This workshop focuses on the process of pinpointing what sets you apart. Through interactive discussion and insights\, you’ll identify your unique strengths\, clarify your message\, and develop a compelling value proposition that resonates with your ideal audience. Equip yourself with the tools to stand out\, attract the right kind of leads\, and position yourself for long-term growth and profitability. Come prepared to define your difference and elevate your marketing game. URL:https://salesvault.pro/event/stand-out-in-your-market-mastering-your-unique-value-proposition/ CATEGORIES:Live Workshop,Office Hours ATTACH;FMTTYPE=image/jpeg:https://salesvault.pro/wp-content/uploads/2024/04/Marketing-Matters.jpg ORGANIZER;CN="Bill Farquharson":MAILTO:bill@salesvault.pro LOCATION:https://salesvault.pro/event/stand-out-in-your-market-mastering-your-unique-value-proposition/ END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20241230T110000 DTEND;TZID=America/New_York:20241230T120000 DTSTAMP:20260403T183416 CREATED:20240726T091623Z LAST-MODIFIED:20241219T223248Z UID:10001486-1735556400-1735560000@salesvault.pro SUMMARY:The Marketing Workshop: Networking with Purpose—Transform Conversations into Clients DESCRIPTION:In a crowded marketplace\, simply showing up and collecting business cards is not enough. In this marketing workshop\, print shop owners\, salespeople\, and professionals in signage\, promotional items\, labels\, and packaging will discover how to network with genuine purpose. Led by marketing expert Bill Farquharson\, you’ll learn how to pinpoint the best events to attend\, approach new contacts with confidence\, and follow up in ways that convert introductions into loyal clients. Move beyond the “vendor” label and become a trusted resource for prospects\, turning casual conversations into consistent referrals and sustained growth. Come prepared to transform your networking efforts into a key driver of long-term\, repeat business. URL:https://salesvault.pro/event/the-marketing-workshop-december-30/ CATEGORIES:Live Workshop,Office Hours ATTACH;FMTTYPE=image/jpeg:https://salesvault.pro/wp-content/uploads/2024/04/Marketing-Matters.jpg ORGANIZER;CN="Bill Farquharson":MAILTO:bill@salesvault.pro LOCATION:https://salesvault.pro/event/the-marketing-workshop-december-30/ END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20250103T110000 DTEND;TZID=America/New_York:20250103T130000 DTSTAMP:20260403T183416 CREATED:20241216T023144Z LAST-MODIFIED:20241230T200638Z UID:10001549-1735902000-1735909200@salesvault.pro SUMMARY:AI and Sales: Back to the Future — A 2025 Guide for Print\, Signage\, and Promotional Sales Success DESCRIPTION:Join us for this special 2-hour webinar style bootcamp and prepare to revolutionize your 2025 sales strategy!\nJanuary 3\, 2025\, 11:00am – 1:00pm EST\nScroll Down to Register ↓\nThis exclusive bootcamp brings together Bill Farquharson’s “4 Fundamentals of Sales” with the transformative power of AI tools—ensuring you’re targeting the right prospects\, using a powerful pitch\, building a rock-solid prospecting process\, and maintaining unwavering diligence. If you want to break through sales plateaus\, skyrocket your efficiency\, and strengthen your bottom line\, this is your moment. \nWhat You’ll Learn\n\nUncover Prime Prospects: Leverage AI-driven lead-generation platforms to find profitable\, repeatable business—faster than ever.\nPerfect Your Pitch: Tap into AI to refine your messaging so that you consistently engage decision-makers with compelling\, customized content.\nMaster Your Process: Develop a repeatable sales procedure that stands the test of time. Whether you’re new to the industry or a seasoned pro\, you’ll learn how to build a scalable\, sustainable pipeline.\nTurbocharge Your Efficiency: From automated follow-ups to intelligent task management\, learn AI hacks that keeps you on track and eliminate procrastination.\n\nWhy This is Different\nThis isn’t just any old workshop. You’ll be guided by Bill Farquharson\, a 40-year veteran who has helped thousands of sales reps and owners elevate their game. Joining him is his daughter\, Dr. Emma Farquharson\, an AI expert who has already captivated Sales Vault audiences with actionable\, tech-forward insights. Emma will show you precisely how to integrate cutting-edge platforms and techniques to enhance Bill’s proven methodologies—so you can close more deals in less time. \nWho Should Attend\n\nPrint\, Signage\, Promotional\, and Packaging Sales Reps looking to amplify results\nOwners\, Managers\, and Presidents aiming to future-proof their teams\nFranchise Owners wanting a competitive edge\nNew Sales Reps building a solid foundation\nExperienced Legacy Reps ready to break into the next revenue tier\n\nWhat You’ll Get\n\nActionable Insights: Dozens of instantly-implementable tactics and tools.\nOn-Demand Access: A recording of the entire session to revisit whenever you need.\nExclusive Resource Guide: Follow-up documents loaded with recommended AI tools\, links\, and resources to keep you ahead of the curve in 2025 and beyond.\n\nCost to Participate\n$199 per person | Sales Vault Members attend for a discounted rate of $49 \nReady to Elevate Your Sales in 2025?\nEmbrace the future of selling. Secure your spot and step into a new era of efficiency\, profitability\, and success. URL:https://salesvault.pro/event/ai-and-sales-back-to-the-future/ CATEGORIES:Featured Workshop,Live Workshop,Public Event,Webinar ATTACH;FMTTYPE=image/jpeg:https://salesvault.pro/wp-content/uploads/2024/12/AI-and-Sales-Back-to-the-Future-Webinar-January-3-2025.jpg ORGANIZER;CN="Bill Farquharson":MAILTO:bill@salesvault.pro LOCATION:https://salesvault.pro/event/ai-and-sales-back-to-the-future/ END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20250106 DTEND;VALUE=DATE:20250107 DTSTAMP:20260403T183416 CREATED:20241222T180406Z LAST-MODIFIED:20241222T194443Z UID:10001556-1736121600-1736207999@salesvault.pro SUMMARY:10 Keys to Mastering Your Time | Video Tips DESCRIPTION:Learn how to optimize every minute of your selling day. Discover Bill Farquharson’s top 10 time management tips\, from strategic planning to smart delegation\, and boost your productivity through The Sales Vault.  \nSet to release on January 6\, 2025. \nAvailable to Sales Vault Members. \n \n \n Get the 10 Keys\n Available on January 6 URL:https://salesvault.pro/event/10-keys-to-mastering-your-time/ CATEGORIES:January 2025 Series ATTACH;FMTTYPE=image/jpeg:https://salesvault.pro/wp-content/uploads/2024/12/10-Keys-to-Time-Management-Sell-More-Work-Less-Series-The-Sales-Vault.jpg ORGANIZER;CN="Bill Farquharson":MAILTO:bill@salesvault.pro END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20250106T110000 DTEND;TZID=America/New_York:20250106T120000 DTSTAMP:20260403T183416 CREATED:20241223T124718Z LAST-MODIFIED:20250106T141544Z UID:10001558-1736161200-1736164800@salesvault.pro SUMMARY:The Marketing Workshop: Evolve Your Customer Base DESCRIPTION:Discover how to analyze the lifespan of your clients and identify when to evolve your customer base. Learn strategies to phase out unprofitable relationships and attract higher-value clients. This session equips you with tools to refine your customer portfolio for long-term success. URL:https://salesvault.pro/event/evolve-your-customer-base-january-2025/ CATEGORIES:Featured Workshop,Live Workshop ATTACH;FMTTYPE=image/jpeg:https://salesvault.pro/wp-content/uploads/2024/12/Evolve-Your-Customer-Base.jpg ORGANIZER;CN="Bill Farquharson":MAILTO:bill@salesvault.pro LOCATION:https://salesvault.pro/event/evolve-your-customer-base-january-2025/ END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20250113 DTEND;VALUE=DATE:20250114 DTSTAMP:20260403T183416 CREATED:20241222T213951Z LAST-MODIFIED:20241222T214754Z UID:10001557-1736726400-1736812799@salesvault.pro SUMMARY:Prepare this week for Jan. 22 Workshop: Sell More Work Less DESCRIPTION:A reminder: Download the instructions and worksheet\, work through the steps within and join us for the January 22 Live Workshop. \n\n\n \n \n Get the details and RSVP for January 22 Live Workshop\n \n \n\n \n \n Instructions\n \n \n \n Worksheet [PDF]\n \n\n\n \n \n Download Word Doc [Editable] URL:https://salesvault.pro/event/prepare-this-week-for-jan-22-workshop-sell-more-work-less/ CATEGORIES:January 2025 Series ATTACH;FMTTYPE=image/jpeg:https://salesvault.pro/wp-content/uploads/2024/12/Homework-Reminder.jpg ORGANIZER;CN="Bill Farquharson":MAILTO:bill@salesvault.pro END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20250113T110000 DTEND;TZID=America/New_York:20250113T120000 DTSTAMP:20260403T183416 CREATED:20241220T171026Z LAST-MODIFIED:20250106T141651Z UID:10001553-1736766000-1736769600@salesvault.pro SUMMARY:The Marketing Workshop: Think Ahead\, Get Ahead DESCRIPTION:Master the art of proactive marketing by designing campaigns 90 days in advance. Learn how to pitch forward-thinking strategies that align with your clients’ goals. This session helps you stay ahead of trends and close deals with confidence. URL:https://salesvault.pro/event/think-ahead-get-ahead/ CATEGORIES:Featured Workshop,Live Workshop ATTACH;FMTTYPE=image/webp:https://salesvault.pro/wp-content/uploads/2024/12/Think-Ahead-to-Get-Ahead.webp ORGANIZER;CN="Bill Farquharson":MAILTO:bill@salesvault.pro LOCATION:https://salesvault.pro/event/think-ahead-get-ahead/ END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20250120T110000 DTEND;TZID=America/New_York:20250120T120000 DTSTAMP:20260403T183416 CREATED:20241220T171409Z LAST-MODIFIED:20250106T141828Z UID:10001554-1737370800-1737374400@salesvault.pro SUMMARY:The Marketing Workshop: Know Thy Client DESCRIPTION:Deepen your client relationships by understanding their goals\, challenges\, and future direction. Learn effective research techniques to uncover what drives your clients and how to align your approach with their needs. This session empowers you to sell smarter and build lasting partnerships. URL:https://salesvault.pro/event/know-thy-client/ CATEGORIES:Featured Workshop,Live Workshop ATTACH;FMTTYPE=image/jpeg:https://salesvault.pro/wp-content/uploads/2024/12/Know-Your-Customer1.jpg ORGANIZER;CN="Bill Farquharson":MAILTO:bill@salesvault.pro LOCATION:https://salesvault.pro/event/know-thy-client/ END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20250122T130000 DTEND;TZID=America/New_York:20250122T140000 DTSTAMP:20260403T183416 CREATED:20241220T003530Z LAST-MODIFIED:20241222T195713Z UID:10001551-1737550800-1737554400@salesvault.pro SUMMARY:Sell 50% More\, Work 50% Less Interactive Workshop DESCRIPTION:Preparation for this workshop is key! Do your homework:\n  \nWorksheet [PDF] \nInstructions \n\nDownload Word Doc [Editable]\n\nAre you ready to revolutionize the way you sell?\nJoin us for this transformative workshop\, “Sell 50% More\, Work 50% Less\,” designed specifically for Vault members who want to amplify their results while reclaiming precious time. Based on proven strategies like Pareto’s Principle and real-world insights from top-performing sales teams\, this workshop will equip you with actionable techniques to eliminate time-wasters and focus on what truly drives revenue. \nBy the end of the session\, you’ll have a personalized plan to achieve extraordinary sales results with less effort. \nWhat You’ll Learn: \n\nThe 20/80 Rule for Sales Success: Identify the 20% of actions that generate 80% of your results and maximize their impact.\nDaily Sales Planning Mastery: Create a practical\, step-by-step plan to structure your sales day for peak efficiency.\nTime-Wasters to Avoid: Pinpoint and eliminate the biggest time-sinks in your workflow.\nPrioritization Secrets: Learn how to confidently prioritize tasks\, say “no” when necessary\, and delegate effectively.\nReal-Time Engagement Strategies: Stay focused and committed to your daily plan despite distractions.\n\nWhy Attend?\nIf you’ve ever felt overwhelmed by endless tasks\, struggled to manage your time\, or wondered how to double your results without doubling your workload\, this workshop is for you. \nTake control of your sales day\, boost your productivity\, and finally work smarter—not harder. Get signed up. \nNote: Replay will be available for a limited time. URL:https://salesvault.pro/event/sell-50-more-work-50-less/ CATEGORIES:Featured Workshop,January 2025 Series,Live Workshop ATTACH;FMTTYPE=image/jpeg:https://salesvault.pro/wp-content/uploads/2024/12/Work-less-Sell-More-The-Sales-Vault-January-2025-wEmblem.jpg ORGANIZER;CN="Bill Farquharson":MAILTO:bill@salesvault.pro LOCATION:https://salesvault.pro/event/sell-50-more-work-50-less/ END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20250127T110000 DTEND;TZID=America/New_York:20250127T120000 DTSTAMP:20260403T183416 CREATED:20241220T171713Z LAST-MODIFIED:20250126T143211Z UID:10001555-1737975600-1737979200@salesvault.pro SUMMARY:The Marketing Workshop: Understand the Competition DESCRIPTION:Gain a competitive edge by analyzing your rivals’ strengths\, weaknesses\, and vulnerabilities. Learn how to identify opportunities and craft strategies that set you apart. This session equips you with the insights needed to outmaneuver the competition and win more deals. URL:https://salesvault.pro/event/understand-the-competition/ CATEGORIES:Featured Workshop,Live Workshop ATTACH;FMTTYPE=image/jpeg:https://salesvault.pro/wp-content/uploads/2024/12/Know-your-competition-MW-2025.jpg ORGANIZER;CN="Bill Farquharson":MAILTO:bill@salesvault.pro LOCATION:https://salesvault.pro/event/understand-the-competition/ END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20250128T110000 DTEND;TZID=America/New_York:20250128T120000 DTSTAMP:20260403T183416 CREATED:20250119T151649Z LAST-MODIFIED:20250209T205522Z UID:10001560-1738062000-1738065600@salesvault.pro SUMMARY:AI & Time Management: The Ideal Sales Day DESCRIPTION:Scroll Down to Register ↓\nAbout this Workshop\nAI & Time Management: The Ideal Sales Day\nIn a perfect world\, you show up in the morning having already planned out the day. You’ve identified your priorities. You systematically move through your tasks\, calls\, and appointments. You don’t procrastinate. If you fall off track\, you quickly recover. Your day ends at a reasonable hour and you have made a plan for tomorrow. What if you could achieve this goal day after day? What would it mean for your sales? Your work/life balance? Your happiness and sense of achievement? \nIn this 60-minute workshop you’ll learn how to engage specific AI tools in order to live that ideal sales day over and over. Better sales efficiency\, productivity\, and improved time management are possible. They are within your capabilities. You simply need to know how and where to apply AI shortcuts. \nWhat You’ll Learn\n\nHow to identify the best use of your time;\nHow to understand where you are spending your time currently;\nHow to see tomorrow today\, next week this week\, and create 6\, 9\, and 12 month sales goals;\nHow to overcome procrastination and stay on track;\nHow to use AI as an accountability tool;\nHow to come up with short term sales activity goals.\n\nThe key to effective time management is preparation. Join us for this one-hour workshop and you will get yourself set up for success.\nThis workshop is presented by Bill Farquharson of The Sales Vault and special guest Emma Farquharson of SharedIntel AI. \nCost for Participating\nSales Vault members: Attend for FREE \nNon-members: $99\n(includes a copy of the recording) \nJoin the Sales Vault and Save!\nYes\, you CAN join The Sales Vault for $69 and participate in this and all monthly AI workshops for FREE. Cancel at any time. \nFREE BONUS: Sign up now and receive a copy of the January 22 Sales Vault workshop\, “Sell 50% More\, Work 50% Less.” Learn a 5 step plan to increase sales while reducing the length of your selling day. \nClick Here to explore membership options and check for partner discounts. URL:https://salesvault.pro/event/ai-time-management-january-2025/ CATEGORIES:Featured Workshop,January 2025 Series,Live Workshop,Public Event ATTACH;FMTTYPE=image/jpeg:https://salesvault.pro/wp-content/uploads/2025/01/AI-and-Time-Management-January-2025-no-logo.jpg ORGANIZER;CN="Bill Farquharson":MAILTO:bill@salesvault.pro LOCATION:https://salesvault.pro/event/ai-time-management-january-2025/ END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20250203T110000 DTEND;TZID=America/New_York:20250203T120000 DTSTAMP:20260403T183416 CREATED:20250125T201000Z LAST-MODIFIED:20250125T204933Z UID:10001561-1738580400-1738584000@salesvault.pro SUMMARY:Storytelling That Sells: Creating Case Studies That Convert DESCRIPTION:Behind every great sale is a story that needs to be told. In “Storytelling That Sells: Creating Case Studies That Convert\,” Sales Vault members will learn the art of crafting compelling case studies that showcase the real-world impact of their products. From gathering client testimonials to highlighting measurable results\, this workshop will provide actionable tips for building trust and credibility through storytelling. Discover how to turn your successes into persuasive tools that inspire new clients to choose you. URL:https://salesvault.pro/event/storytelling-that-sells-creating-case-studies-that-convert/ CATEGORIES:Featured Workshop,Live Workshop ATTACH;FMTTYPE=image/jpeg:https://salesvault.pro/wp-content/uploads/2025/01/Storytelling-for-Business.jpg ORGANIZER;CN="Bill Farquharson":MAILTO:bill@salesvault.pro LOCATION:https://salesvault.pro/event/storytelling-that-sells-creating-case-studies-that-convert/ END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20250209 DTEND;VALUE=DATE:20250220 DTSTAMP:20260403T183416 CREATED:20250209T233438Z LAST-MODIFIED:20250209T233911Z UID:10001567-1739059200-1740009599@salesvault.pro SUMMARY:Prep for Feb. 19 Workshop - Download Lead Gen Worksheet DESCRIPTION:New business is the key to sustained success. This Lead Generation Worksheet\, designed as prep for the February 19th workshop “Find Your Next Best Customer\, will help you evaluate your current lead-gen efforts\, identify areas for improvement\, and prepare a plan to attract high-quality prospects. Download the worksheet now and get ready to grow your sales pipeline! \n \n Get the Worksheet URL:https://salesvault.pro/event/prep-for-feb-19-workshop-download-lead-gen-worksheet/ CATEGORIES:February 2025 Series ATTACH;FMTTYPE=image/jpeg:https://salesvault.pro/wp-content/uploads/2025/02/Worksheet-Download-Feb-2025-Lead-Generation.jpg ORGANIZER;CN="Bill Farquharson":MAILTO:bill@salesvault.pro END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20250210T110000 DTEND;TZID=America/New_York:20250210T120000 DTSTAMP:20260403T183416 CREATED:20250125T201259Z LAST-MODIFIED:20250125T204951Z UID:10001562-1739185200-1739188800@salesvault.pro SUMMARY:Seasonal Selling Mastery: Maximizing Impact Year-Round DESCRIPTION:Every season brings new opportunities to connect with customers—are you ready to take advantage? In “Seasonal Selling Mastery: Maximizing Impact Year-Round\,” discover how to create targeted campaigns for holidays\, industry events\, and other timely occasions. Tailored for Sales Vault members\, this workshop offers actionable insights into crafting personalized promotions\, timely offers\, and creative marketing materials that resonate with your audience. Join us to make every season your most profitable one yet! URL:https://salesvault.pro/event/seasonal-selling-mastery-maximizing-impact-year-round/ CATEGORIES:Featured Workshop,Live Workshop ATTACH;FMTTYPE=image/jpeg:https://salesvault.pro/wp-content/uploads/2025/01/Seasonal-Selling.jpg ORGANIZER;CN="Bill Farquharson":MAILTO:bill@salesvault.pro LOCATION:https://salesvault.pro/event/seasonal-selling-mastery-maximizing-impact-year-round/ END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20250218T110000 DTEND;TZID=America/New_York:20250218T120000 DTSTAMP:20260403T183416 CREATED:20250125T201629Z LAST-MODIFIED:20250125T205034Z UID:10001563-1739876400-1739880000@salesvault.pro SUMMARY:Marketing Smarter: Budget-Conscious Strategies for Big Impact DESCRIPTION:Marketing on a tight budget doesn’t mean sacrificing results. In “Marketing Smarter: Budget-Conscious Strategies for Big Impact\,” Sales Vault members will explore creative\, cost-effective ways to promote print\, signage\, and promotional products. Learn how to prioritize your efforts\, leverage free or low-cost tools\, and make smart investments that deliver a big return. Whether you’re aiming to cut costs or boost efficiency\, this session will equip you with practical strategies to make every marketing dollar count. URL:https://salesvault.pro/event/marketing-smarter-budget-conscious-strategies-for-big-impact/ CATEGORIES:Featured Workshop,Live Workshop ATTACH;FMTTYPE=image/jpeg:https://salesvault.pro/wp-content/uploads/2025/01/Budget-Conscious-Marketing.jpg ORGANIZER;CN="Bill Farquharson":MAILTO:bill@salesvault.pro LOCATION:https://salesvault.pro/event/marketing-smarter-budget-conscious-strategies-for-big-impact/ END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20250219T130000 DTEND;TZID=America/New_York:20250219T140000 DTSTAMP:20260403T183416 CREATED:20250203T010742Z LAST-MODIFIED:20250209T233056Z UID:10001565-1739970000-1739973600@salesvault.pro SUMMARY:Find Your Next Best Customer: Innovative Lead-Gen Strategies DESCRIPTION:Anyone with a pulse and a checkbook might’ve been your first “ideal” client\, but as you’ve honed your craft\, you’ve discovered a sweet spot. In this workshop\, learn cutting-edge methods to pinpoint higher-quality leads—no more mass-calling from a random list. You’ll explore how to adapt your target market to changing industry conditions and identify customers who truly align with your offerings. Walk away with a plan to work smarter\, not harder. \nDownload the Worksheet to Prep for this Workshop↓ URL:https://salesvault.pro/event/find-your-next-best-customer-innovative-lead-gen-strategies/ CATEGORIES:Featured Workshop,February 2025 Series,Lead Generation,Live Workshop ATTACH;FMTTYPE=image/jpeg:https://salesvault.pro/wp-content/uploads/2025/02/February-19-Workshop-on-Lead-Generation-2025.jpg ORGANIZER;CN="Bill Farquharson":MAILTO:bill@salesvault.pro LOCATION:https://salesvault.pro/event/find-your-next-best-customer-innovative-lead-gen-strategies/ END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20250224 DTEND;VALUE=DATE:20250301 DTSTAMP:20260403T183416 CREATED:20250225T185910Z LAST-MODIFIED:20250225T232020Z UID:10001573-1740355200-1740787199@salesvault.pro SUMMARY:February 2025 Wrap-up: Additional Lead Gen Resources DESCRIPTION:As we wrap up the February 2025 unit on Lead Generation\, you’ll find additional resources here to help you identify the right target market to get more leads! \nGet More Resources URL:https://salesvault.pro/event/february-2025-wrap-up-additional-lead-gen-resources/ CATEGORIES:February 2025 Series ATTACH;FMTTYPE=image/jpeg:https://salesvault.pro/wp-content/uploads/2025/02/More-Lead-Gen-Resources-Feb-2025.jpg ORGANIZER;CN="Bill Farquharson":MAILTO:bill@salesvault.pro END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20250224T110000 DTEND;TZID=America/New_York:20250224T120000 DTSTAMP:20260403T183416 CREATED:20250125T202436Z LAST-MODIFIED:20250125T205101Z UID:10001564-1740394800-1740398400@salesvault.pro SUMMARY:Selling the Value: Highlighting the Benefits of Print\, Signage\, and Promo Products DESCRIPTION:Print\, signage\, and promotional products have undeniable value—if you know how to sell them. In “Selling the Value: Highlighting the Benefits of Print\, Signage\, and Promo Products\,” Sales Vault members will explore strategies for communicating how these tools deliver tangible results\, complement digital campaigns\, and enhance ROI. Learn how to position your offerings as essential for building brand recognition and driving engagement. Don’t miss this opportunity to sharpen your sales pitch and win more business. URL:https://salesvault.pro/event/selling-the-value-highlighting-the-benefits-of-print-signage-and-promo-products/ CATEGORIES:Featured Workshop,Live Workshop ATTACH;FMTTYPE=image/jpeg:https://salesvault.pro/wp-content/uploads/2025/01/Showcasing-your-value.jpg ORGANIZER;CN="Bill Farquharson":MAILTO:bill@salesvault.pro LOCATION:https://salesvault.pro/event/selling-the-value-highlighting-the-benefits-of-print-signage-and-promo-products/ END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20250225T110000 DTEND;TZID=America/New_York:20250225T120000 DTSTAMP:20260403T183416 CREATED:20250203T013250Z LAST-MODIFIED:20250217T154442Z UID:10001566-1740481200-1740484800@salesvault.pro SUMMARY:AI and Lead Generation: Supercharge Your Prospecting DESCRIPTION:Scroll Down to Register ↓\nAbout this Workshop\nForget trudging through the snow and knocking on doors. AI is changing the rules of prospecting\, letting you find and qualify leads in just a few keystrokes. In this session\, you’ll learn how to streamline your lead-gen process using the latest technology—saving time\, boosting efficiency\, and closing bigger deals. Ready to embrace the future of sales? \nWhat You’ll Learn\n\nHow to identify YOUR target market;\nHow to find the best vertical markets to call on;\nHow to find the best companies within those verticals;\nHow to find key contacts within those companies\, and;\nHow to find the contact information of those contacts.\n\nPlus\, you will receive access to the replay so the webinar to watch again and again. \nThis workshop is presented by Bill Farquharson of The Sales Vault and special guest Emma Farquharson of SharedIntel AI.\n \nCost for Participating\nSales Vault members: Attend for FREE \nNon-members: $99\n(includes a copy of the recording) \nJoin the Sales Vault and Save!\nYes\, you can join The Sales Vault for $69 and participate in this and all monthly AI workshops for FREE. Cancel at any time. \nClick Here to explore membership options and check for partner discounts. URL:https://salesvault.pro/event/ai-and-lead-generation-supercharge-your-prospecting/ CATEGORIES:AI,Featured Workshop,February 2025 Series,Lead Generation,Live Workshop ATTACH;FMTTYPE=image/jpeg:https://salesvault.pro/wp-content/uploads/2025/02/AI-and-Lead-Generation-Workshop-February-2025.jpg ORGANIZER;CN="Bill Farquharson":MAILTO:bill@salesvault.pro LOCATION:https://salesvault.pro/event/ai-and-lead-generation-supercharge-your-prospecting/ END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20250303T110000 DTEND;TZID=America/New_York:20250303T120000 DTSTAMP:20260403T183417 CREATED:20250217T194154Z LAST-MODIFIED:20250217T202250Z UID:10001568-1740999600-1741003200@salesvault.pro SUMMARY:Getting the Meeting: How to Give Clients a Reason to Say Yes DESCRIPTION:Your existing clients are your best source for upselling\, cross-selling\, and referrals—but only if you can get in front of them. The challenge? They’re busy\, and a generic “just checking in” meeting won’t cut it. In this workshop\, we’ll explore proven strategies to make your meetings valuable and irresistible to clients. Learn how to position yourself as a strategic partner\, craft compelling meeting invitations\, and offer insights that clients actually want to hear. Walk away with practical approaches that will increase your meeting success rate and drive more sales from your existing accounts. URL:https://salesvault.pro/event/getting-the-meeting-how-to-give-clients-a-reason-to-say-yes/ CATEGORIES:Featured Workshop,Live Workshop,Weekly Workshop ATTACH;FMTTYPE=image/jpeg:https://salesvault.pro/wp-content/uploads/2025/02/Getting-The-Meeting-The-Sales-Vault-Marketing-Workshop-March-2025.jpg ORGANIZER;CN="Bill Farquharson":MAILTO:bill@salesvault.pro LOCATION:https://salesvault.pro/event/getting-the-meeting-how-to-give-clients-a-reason-to-say-yes/ END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20250304T113000 DTEND;TZID=America/New_York:20250304T123000 DTSTAMP:20260403T183417 CREATED:20240911T180735Z LAST-MODIFIED:20250224T224826Z UID:10001539-1741087800-1741091400@salesvault.pro SUMMARY:SpeedPro Owner Exclusive: Making Initial Contact and Maintaining Relationships DESCRIPTION:Join fellow SpeedPro owners at this interactive workshop on making initial contact and maintaining relationships. \nBack in the day\, connecting with customers was not this hard. What’s more\, we had enough face time to form lasting relationships. Today\, everything is different. But there is still a way to create a bond with a customer. This workshop will show you how to find ‘em and keep ‘em. URL:https://salesvault.pro/event/making-initial-contact-and-maintaining-relationships/ CATEGORIES:SpeedPro Owner Exclusive ATTACH;FMTTYPE=image/jpeg:https://salesvault.pro/wp-content/uploads/2024/09/SpeedPro-Workshop-March-4.jpg ORGANIZER;CN="Bill Farquharson":MAILTO:bill@salesvault.pro LOCATION:https://salesvault.pro/event/making-initial-contact-and-maintaining-relationships/ END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20250310T110000 DTEND;TZID=America/New_York:20250310T120000 DTSTAMP:20260403T183417 CREATED:20250217T194735Z LAST-MODIFIED:20250217T201757Z UID:10001569-1741604400-1741608000@salesvault.pro SUMMARY:Overcoming Objections – What Clients Say (and What They Don’t) DESCRIPTION:Objections are a natural part of sales—but not all of them are spoken aloud. While some clients push back with clear concerns about price\, timing\, or need\, others simply go silent\, dodge meetings\, or hesitate without explanation. In this workshop\, we’ll uncover both the stated and unstated objections that stand between you and the sale. You’ll learn sales and marketing techniques to address concerns head-on\, recognize hidden hesitations\, and guide the conversation toward a confident “yes.” Walk away with practical strategies to handle objections with confidence\, strengthen client relationships\, and close more deals. URL:https://salesvault.pro/event/overcoming-objections-what-clients-say-and-what-they-dont/ CATEGORIES:Featured Workshop,Live Workshop,Weekly Workshop ATTACH;FMTTYPE=image/jpeg:https://salesvault.pro/wp-content/uploads/2025/02/Overcoming-Objections-Vault-Marketing-Workshop-March-2025.jpg ORGANIZER;CN="Bill Farquharson":MAILTO:bill@salesvault.pro LOCATION:https://salesvault.pro/event/overcoming-objections-what-clients-say-and-what-they-dont/ END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20250317T110000 DTEND;TZID=America/New_York:20250317T120000 DTSTAMP:20260403T183417 CREATED:20250217T194944Z LAST-MODIFIED:20250217T202116Z UID:10001570-1742209200-1742212800@salesvault.pro SUMMARY:Charting the Path Forward – Essential Questions for Growth DESCRIPTION:Success in the print\, signage\, and promotional products industries doesn’t happen by chance—it requires a clear\, strategic plan. But before you can create that plan\, you need to ask the right questions. In this workshop\, we’ll guide you through a process of self-examination to uncover the strengths\, weaknesses\, opportunities\, and roadblocks in your business. You’ll learn how to evaluate your market position\, customer base\, competitive landscape\, and internal capabilities to set a clear direction for growth. Whether you’re looking to expand\, pivot\, or optimize\, this session will help you define the questions that lead to the answers—and the strategy—you need. URL:https://salesvault.pro/event/charting-the-path-forward-essential-questions-for-growth/ CATEGORIES:Featured Workshop,Live Workshop,Weekly Workshop ATTACH;FMTTYPE=image/jpeg:https://salesvault.pro/wp-content/uploads/2025/02/Charting-the-Path-The-Sales-Vault-Marketing-Workshop-March-2025.jpg ORGANIZER;CN="Bill Farquharson":MAILTO:bill@salesvault.pro LOCATION:https://salesvault.pro/event/charting-the-path-forward-essential-questions-for-growth/ END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20250317T130000 DTEND;TZID=America/New_York:20250317T140000 DTSTAMP:20260403T183417 CREATED:20250228T211802Z LAST-MODIFIED:20250228T213052Z UID:10001575-1742216400-1742220000@salesvault.pro SUMMARY:Mastering New Business Development: Proven Strategies for Print\, Signage\, and Promo Sales DESCRIPTION:Building a strong pipeline of new business is the key to long-term sales success\, but where do you start? This session dives into time-tested strategies for finding and winning new customers in the print\, signage\, and promotional products industries. We’ll cover practical approaches to prospecting\, effective networking\, referral-generation\, and crafting outreach that gets results. You’ll learn how to identify high-potential leads\, open meaningful conversations\, and turn prospects into loyal clients. If you’re looking to grow your book of business with real\, actionable tactics—not gimmicks—this session is for you. URL:https://salesvault.pro/event/mastering-new-business-development-proven-strategies-for-print-signage-and-promo-sales/ CATEGORIES:Featured Workshop,Live Workshop,March 2025 Series,New Business Development ATTACH;FMTTYPE=image/jpeg:https://salesvault.pro/wp-content/uploads/2025/02/Mastering-New-Business-Development-Workshop-The-Sales-Vault.jpg ORGANIZER;CN="Bill Farquharson":MAILTO:bill@salesvault.pro LOCATION:https://salesvault.pro/event/mastering-new-business-development-proven-strategies-for-print-signage-and-promo-sales/ END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20250324T110000 DTEND;TZID=America/New_York:20250324T120000 DTSTAMP:20260403T183417 CREATED:20250217T195019Z LAST-MODIFIED:20250217T202330Z UID:10001571-1742814000-1742817600@salesvault.pro SUMMARY:What You Should Be Doing (But Aren’t): Essential Tasks for Managing and Growing Your Business DESCRIPTION:Running a print shop\, sign shop\, or promotional products company is demanding\, and it’s easy to get caught up in daily operations while overlooking critical tasks that drive growth. In this workshop\, we’ll identify the must-do activities that too many business owners neglect—tasks that improve customer retention\, boost sales\, streamline operations\, and set the stage for long-term success. From marketing and sales strategies to financial management and client engagement\, we’ll uncover what’s missing from your to-do list and give you a roadmap to start making real progress. If you’re ready to stop working in your business and start working on it\, this session is for you. URL:https://salesvault.pro/event/what-you-should-be-doing-but-arent-essential-tasks-for-managing-and-growing-your-business/ CATEGORIES:Featured Workshop,Live Workshop,Weekly Workshop ATTACH;FMTTYPE=image/jpeg:https://salesvault.pro/wp-content/uploads/2025/02/Essential-Tasks-The-Sales-Vault-Marketing-Workshop-March-2025.jpg ORGANIZER;CN="Bill Farquharson":MAILTO:bill@salesvault.pro LOCATION:https://salesvault.pro/event/what-you-should-be-doing-but-arent-essential-tasks-for-managing-and-growing-your-business/ END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20250325T120000 DTEND;TZID=America/New_York:20250325T130000 DTSTAMP:20260403T183417 CREATED:20250228T205153Z LAST-MODIFIED:20250228T214005Z UID:10001574-1742904000-1742907600@salesvault.pro SUMMARY:AI and New Business Development: Winning More Clients in Print\, Signage\, and Promo DESCRIPTION:Scroll Down to Register ↓\nAbout this Workshop\nIn an industry where competition is fierce and time is limited\, salespeople need smarter strategies to find\, engage\, and convert new clients. This webinar reveals how AI-powered tools can revolutionize business development for those selling print\, signage\, and promotional products. You’ll learn how to automate research\, craft personalized marketing content\, and streamline follow-ups for maximum impact. Whether you’re breaking into new markets or growing existing accounts\, this session offers actionable tips to help you sell more in less time. \nThis workshop is presented by Bill Farquharson of The Sales Vault and special guest Emma Farquharson of SharedIntel AI.\n \nCost for Participating\nSales Vault members: Attend for FREE \nNon-members: $99\n(includes a copy of the recording) \nJoin the Sales Vault and Save!\nYes\, you can join The Sales Vault for $69 and participate in this and all monthly AI workshops for FREE. Cancel at any time. \nClick Here to explore membership options and check for partner discounts. URL:https://salesvault.pro/event/ai-and-new-business-development-winning-more-clients-in-print-signage-and-promo/ CATEGORIES:AI,Featured Workshop,Live Workshop,March 2025 Series,New Business Development ATTACH;FMTTYPE=image/jpeg:https://salesvault.pro/wp-content/uploads/2025/02/AI-Workshop-March-2025-New-Business.jpg ORGANIZER;CN="Bill Farquharson":MAILTO:bill@salesvault.pro LOCATION:https://salesvault.pro/event/ai-and-new-business-development-winning-more-clients-in-print-signage-and-promo/ END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20250331T110000 DTEND;TZID=America/New_York:20250331T120000 DTSTAMP:20260403T183417 CREATED:20250217T195246Z LAST-MODIFIED:20250217T201220Z UID:10001572-1743418800-1743422400@salesvault.pro SUMMARY:Why Aren’t You Selling More? DESCRIPTION:If selling print\, signage\, and promotional products is what you do\, then why aren’t you selling more? In this open discussion\, we’ll tackle the real challenges standing in your way—whether it’s finding quality leads\, handling objections\, pricing pressures\, time management\, client retention\, or something else entirely. You’ll have the chance to share your struggles\, hear from peers facing similar obstacles\, and gain fresh perspectives on how to break through sales plateaus. With guided insights and practical takeaways\, this session will help you uncover what’s holding you back—and what you can do to start winning more business now. URL:https://salesvault.pro/event/why-arent-you-selling-more/ CATEGORIES:Featured Workshop,Live Workshop,Weekly Workshop ATTACH;FMTTYPE=image/jpeg:https://salesvault.pro/wp-content/uploads/2025/02/Why-Arent-You-Selling-More-Sales-Vault-Marketing-Workshop-March-2025.jpg ORGANIZER;CN="Bill Farquharson":MAILTO:bill@salesvault.pro LOCATION:https://salesvault.pro/event/why-arent-you-selling-more/ END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20250402T113000 DTEND;TZID=America/New_York:20250402T123000 DTSTAMP:20260403T183417 CREATED:20250310T145642Z LAST-MODIFIED:20250310T145951Z UID:10001576-1743593400-1743597000@salesvault.pro SUMMARY:SpeedPro Owner Exclusive: The Future of Content Marketing DESCRIPTION:Join fellow SpeedPro owners at this interactive workshop on the future of content marketing \nWhat are the emerging content formats (e.g.\, short-form video\, interactive content\, podcasts) that marketers should invest in? Join us to discuss strategies for content repurposing and maximizing the value of existing assets. URL:https://salesvault.pro/event/speedpro-owner-exclusive-the-future-of-content-marketing/ CATEGORIES:SpeedPro Owner Exclusive ATTACH;FMTTYPE=image/jpeg:https://salesvault.pro/wp-content/uploads/2025/03/SpeedPro-Workshop-April-2.jpg ORGANIZER;CN="Bill Farquharson":MAILTO:bill@salesvault.pro LOCATION:https://salesvault.pro/event/speedpro-owner-exclusive-the-future-of-content-marketing/ END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20250407T110000 DTEND;TZID=America/New_York:20250407T120000 DTSTAMP:20260403T183417 CREATED:20250327T203453Z LAST-MODIFIED:20250327T204045Z UID:10001577-1744023600-1744027200@salesvault.pro SUMMARY:From Order Taker to Opportunity Maker DESCRIPTION:How to Spot\, Create\, and Close Bigger Deals\nToo often\, sales reps wait for customers to ask for something instead of proactively uncovering opportunities. This session explores how to shift from reactive to strategic selling—asking better questions\, spotting upsell/cross-sell moments\, and becoming an indispensable partner rather than just a vendor. URL:https://salesvault.pro/event/from-order-taker-to-opportunity-maker-how-to-spot-create-and-close-bigger-deals/ CATEGORIES:Live Workshop,Weekly Workshop ATTACH;FMTTYPE=image/jpeg:https://salesvault.pro/wp-content/uploads/2025/03/Order-Taker-to-Oppty-Maker-April-7-2025.jpg ORGANIZER;CN="Bill Farquharson":MAILTO:bill@salesvault.pro LOCATION:https://salesvault.pro/event/from-order-taker-to-opportunity-maker-how-to-spot-create-and-close-bigger-deals/ END:VEVENT END:VCALENDAR