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UID:10001474-1728298800-1728302400@salesvault.pro
SUMMARY:The Marketing Workshop: Tracking Marketing Success
DESCRIPTION:The theme for this week’s discussion: Tracking Marketing Success\n \nJoin Bill Farquharson for this week’s Marketing Workshop on Monday\, October 7\, 2024\, where the focus is on “Tracking Marketing Success.” Bill will dive into the age-old challenge that marketers face\, as captured by John Wanamaker’s famous quote: “Only half of my marketing works. The only problem is\, I don’t know which half.” \nThis interactive session invites members to discuss how they measure marketing effectiveness and define what success looks like for their business. With input from your peers and expert feedback from Bill\, you’ll explore key questions like: \n\nHow long do you give a marketing campaign to work?\nDo you trust data over instinct or rely on a gut feeling?\nWhen you adjust your tactics\, is it a minor tweak or a complete overhaul?\n\nBring your challenges and ideas to the table\, and walk away with new insights from this collaborative discussion! \nThe Marketing Workshop is a open discussion about marketing (both company-wide and personal) open to all Sales Vault Insiders.  Please make sure you login a few minutes early. After the call starts\, we will be unable to help with any technical issues.
URL:https://salesvault.pro/event/the-marketing-workshop-october-7/
CATEGORIES:Live Workshop,Office Hours
ATTACH;FMTTYPE=image/jpeg:https://salesvault.pro/wp-content/uploads/2024/04/Marketing-Matters.jpg
ORGANIZER;CN="Bill Farquharson":MAILTO:bill@salesvault.pro
LOCATION:https://salesvault.pro/event/the-marketing-workshop-october-7/
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DTSTART;TZID=America/New_York:20241014T110000
DTEND;TZID=America/New_York:20241014T120000
DTSTAMP:20260407T000310
CREATED:20240726T090140Z
LAST-MODIFIED:20241012T174321Z
UID:10001475-1728903600-1728907200@salesvault.pro
SUMMARY:The Marketing Workshop: What’s Stopping You From Running a Marketing Campaign?
DESCRIPTION:We all know the things in life we should be doing—going to the gym\, eating healthier\, reading more\, meditating. But let’s face it\, something always gets in the way. The same goes for running an effective marketing campaign. You understand that a lead-generating\, brand-building campaign can boost your sales\, but for some reason\, it just hasn’t made it to the top of your to-do list. \nIn this Marketing Workshop on October 14\, 2024\, Bill Farquharson will lead an engaging discussion to explore what’s holding you back from launching a successful marketing campaign. You’ll walk away with strategies to push past the barriers and finally check “Complete this week’s marketing tasks” off your list. \nBring your challenges\, and let’s figure out what it will take to make marketing a priority for you! \nThis is a general conversation about marketing (both company-wide and personal) open to all Sales Vault Insiders. Please make sure you login a few minutes early. After the call starts\, we will be unable to help with any technical issues.
URL:https://salesvault.pro/event/the-marketing-workshop-october-14/
CATEGORIES:Live Workshop,Office Hours
ATTACH;FMTTYPE=image/jpeg:https://salesvault.pro/wp-content/uploads/2024/04/Marketing-Matters.jpg
ORGANIZER;CN="Bill Farquharson":MAILTO:bill@salesvault.pro
LOCATION:https://salesvault.pro/event/the-marketing-workshop-october-14/
END:VEVENT
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DTSTART;TZID=America/New_York:20241021T110000
DTEND;TZID=America/New_York:20241021T120000
DTSTAMP:20260407T000310
CREATED:20240726T090246Z
LAST-MODIFIED:20241012T180018Z
UID:10001476-1729508400-1729512000@salesvault.pro
SUMMARY:The Marketing Workshop: The Role of AI in Marketing
DESCRIPTION:Everywhere you look\, AI is making an impact. Whether you’ve used it to save time\, start a blog\, or write an email\, Artificial Intelligence is becoming a powerful tool in marketing. But what else can AI do to transform your marketing strategies? \nOn October 21\, 2024\, join Bill Farquharson for The Marketing Workshop as we explore “The Role of AI in Marketing.” Whether you’re just dipping your toe in or have an advanced understanding of AI\, this session will help you uncover new ways AI can enhance your marketing efforts. Together\, we’ll identify practical applications\, discuss the benefits\, and create an actionable list of how AI can make a difference in your campaigns. \nYou’ll leave with a fresh perspective and a plan to leverage AI to grow your business! \nThis is a general conversation about marketing (both company-wide and personal) open to all Sales Vault Insiders. Please make sure you login a few minutes early. After the call starts\, we will be unable to help with any technical issues.
URL:https://salesvault.pro/event/the-marketing-workshop-october-21/
CATEGORIES:Live Workshop,Office Hours
ATTACH;FMTTYPE=image/jpeg:https://salesvault.pro/wp-content/uploads/2024/04/Marketing-Matters.jpg
ORGANIZER;CN="Bill Farquharson":MAILTO:bill@salesvault.pro
LOCATION:https://salesvault.pro/event/the-marketing-workshop-october-21/
END:VEVENT
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DTSTART;TZID=America/New_York:20241028T110000
DTEND;TZID=America/New_York:20241028T120000
DTSTAMP:20260407T000310
CREATED:20240726T090340Z
LAST-MODIFIED:20241012T180852Z
UID:10001477-1730113200-1730116800@salesvault.pro
SUMMARY:The Marketing Workshop: Building a Loyalty Program
DESCRIPTION:In the hustle of chasing new business\, it’s easy to overlook the untapped potential of your existing customer base. While you might not be developing an American Airlines-level loyalty program\, there are steps you can take to secure greater customer loyalty and increase sales with your current clients. \nJoin Bill Farquharson on October 28\, 2024\, for The Marketing Workshop as we explore “Building a Loyalty Program.” Together\, we’ll brainstorm ideas for creating loyalty strategies that deepen relationships with your customers and maximize same-client sales. By the end of the session\, you’ll walk away with actionable ideas to strengthen your existing business. \nLet’s work together to build loyalty and grow your bottom line! \nThis is a general conversation about marketing (both company-wide and personal) open to all Sales Vault Insiders. Please make sure you login a few minutes early. After the call starts\, we will be unable to help with any technical issues.
URL:https://salesvault.pro/event/the-marketing-workshop-october-28/
CATEGORIES:Live Workshop,Office Hours
ATTACH;FMTTYPE=image/jpeg:https://salesvault.pro/wp-content/uploads/2024/04/Marketing-Matters.jpg
ORGANIZER;CN="Bill Farquharson":MAILTO:bill@salesvault.pro
LOCATION:https://salesvault.pro/event/the-marketing-workshop-october-28/
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